Use when you need to define or QA conversion values for paid ad bidding. It maps purchase revenue, margin, COGS, and proxy values into a launch-ready value model for tROAS or max-conversion-value campaigns; use related skills for tag plumbing, attribution de-duplication, and final account scoring.
Use when you need to define or QA conversion values for paid ad bidding. It maps purchase revenue, margin, COGS, and proxy values into a launch-ready value model for tROAS or max-conversion-value campaigns; use related skills for tag plumbing, attribution de-duplication, and final account scoring.
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